Insurance Marketing Specialist, PGM Fully Remote
The future is bright for the Porch Group, and we?d love for you to be a part of it as an Insurance Marketing Specialist
The Insurance Marketing Specialist is the go-to resource for agent-facing marketing collateral at Homeowners of America (HOA) and Porch Insurance. This role owns the creation, accuracy, versioning, and distribution of materials that help independent agents understand, sell, and champion our products. Working closely with sales, product, legal, and underwriting, the Specialist ensures that all collateral is current, compliant, and compelling. The ideal candidate has hands-on experience in the independent agent (IA) channel and a working knowledge of property & casualty insurance, enabling them to build content that resonates with agents in the field.
What You Will Do As An Insurance Marketing Specialist
Collateral Creation & Management
Coordinate, design, edit, and update agent-facing marketing materials ? including product sheets, presentations, flyers, and sales collateral ? across all lines of business.
Maintain a working knowledge of each product and tailor materials accordingly, incorporating rate changes, appetite updates, and product revisions in coordination with product managers
Develop materials that equip agents to communicate HOA/Porch product value to their own customers (homeowners), supporting the agent-to-homeowner marketing chain
Manage collateral reviews, stakeholder feedback, and approval processes to ensure materials remain accurate, compliant, and on-brand
Maintain organized, up-to-date marketing libraries with version control and archiving of outdated content
Agent Engagement
Serve as the marketing point of contact for field sales, surfacing agent content needs and translating them into collateral and targeted campaigns
Collect and organize agent testimonials and proof points to strengthen sales materials
Agent Collateral Coordination
Coordinate agent collateral requests and project timelines, prioritizing based on business needs, deadlines, and approval requirements. Collateral would include agent collateral, customer collateral intended for agents to help sell to their customers, and customer testimonies.
Attend sales, product, and stakeholder meetings to document priorities, track updates, and identify collateral needs
Provide regular updates on project status, timelines, and blockers to support smooth execution across teams
What You Will Bring As An Insurance Marketing Specialist
Bachelor degree preferred, but not required
3?5 years of marketing experience with direct exposure to the insurance industry required
Direct experience working with or marketing to independent agents required; familiarity with property & casualty insurance products required
Background at a carrier, MGA, wholesaler, or insurtech serving the IA channel preferred
Strong written communication skills with the ability to translate complex product details into clear, agent-ready content
Proficiency in design tools such as PowerPoint, Canva, or Adobe Creative Suite (InDesign, Illustrator, Photoshop)
Familiarity with legal review and compliance processes for insurance marketing materials
Familiarity with Salesforce or marketing automation platforms a plus, particularly for journey/trigger-based email content
Strong organizational skills and attention to detail; comfortable managing multiple projects and stakeholder feedback simultaneously
Proficient in Microsoft Office (Word, PowerPoint, Excel)
Experience working with global and/or US based business teams
Excellent written and communication skills in English language
Workspace: A quiet space to work, an internet connection of at least 30 Mbps download | 10 Mbps upload
What You Will Get Supporting Porch Group
Pay Range: COP 4,000,000.00 to COP 4,250,000.00 salary per month